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Gaming Brand Manager, Permanent Job, Isle of Man

Job Purpose:
Gaming Brand Manager required to formulate and execute a strategic business plan with the aim of launching the brand to the very forefront of the Asian gaming market

Key Responsibilities:
Oversee all operations and marketing activities of the brand to ensure they produce the desired results and are consistent with the overall strategy and mission
Launch a new brand to fit with the overall B2B strategy whilst liaising with the Operator to ensure all items of the contract are covered.
Responsible for all marketing & business development
Maintain a strong understanding with regards to the offerings of competitors in the marketplace
Working collaboratively with product development and consumer marketing to ensure that the digital customer proposition is best-in-class in the market
Evaluate third party content and trading products

Skills & Experience:
Proven experience at Senior level in a B2C environment in Asia
Experience in developing profitable strategies and implementing vision
Fluency in Mandarin and English (written and verbally)
Understanding of Asian B2C gaming environment with a strong experience in customer acquisition and retention

Hours & Benefits:
Full time, core business hours. Salary in line with experience

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